HI! I’M Rodney.
I’m the inventor of the Perfect Aim Method. I help smart leaders create growth and fulfilling lives with precision and speed.
HI! I’M Rodney.
I’m the inventor of the Perfect Aim Method. I help smart leaders create growth and fulfilling lives with precision and speed.
How to Launch Your…
It takes over 5 years to build a rocket that can take people to space.It takes 10 seconds to countdown a rocket launch.It takes a moment for the rocket to lift off of the earth.All of the building of the rocket and spacecraft, the launching pad, the training, the rehearsals, the meetings, the...
The Trust Continuum and Sales
Trust is THE foundational ingredient required for all business transactions and sales. The bigger the transaction, the more trust required. The more trust established, the easier the sale will be. The less trust established, the more difficult the sale.No trust = No sale.In every sales role I have...
When, Why and How: 360 Assessments for Business Leaders
A 360 Assessment is a tool coaches, consultants and hr professionals use to facilitate learning and development. There are many different types of 360 assessments, essentially it's a survey or questionnaire designed to elicit feedback and reflections from a diverse group of stakeholders around the...
The “Problem” with Millennials
The problem with millennials. They are too this or too that. Just mention the word, millennial, to a bunch of 50 and 60 somethings in a workplace setting and you'll get chuckles, nods of agreement and universal disapproval. They will share stories and joke about how they never answer the phone, or...
Baseball and Business, Vignette #2
Clayton Kershaw For those that don't know him, he is the absolute best pitcher on the planet. And, that is not an opinion. At age 28, he has won three Cy Young awards, given to the best pitcher in each league, leads the league in strikeouts, era, complete games. Basically, he is the best of the...
Baseball and Business Vignettes
Watching baseball in October is a ritual amongst me, my brothers and good friends. Typically it's watching my St Louis Cardinals in October. This year, they aren't in, so I'm left rooting very passionately against the Cubs and writing about baseball. While baseball is on the mind, it reminds me of...
Your Boss is an Asshole
Yep, I said it. It's true. Your boss is an asshole. He's always micro-managing you, never gives you positive reinforcement, only points out what you did wrong. You do a million great things and the one thing that you miss, that isn't even a big deal, your boss is all over you. He can't even leave...
Work/Life Balance… Blah, Blah, Blah
Work/Life Balance is one of the biggest buzz words in the human resources and leadership circles these days, and one that I most often causes me severe cringing when I hear the words. Why do I cringe? Because so often the conversation is so surface level, it doesn't address the systemic root of...
Choose Your North Star, Don’t Let It Choose You
As the CEO of your business, it's important that you choose your North Star. In nautical circles, the North Star was used to navigate the direction of the ship. It informed all of the little decisions that generate a ship's heading. If you're the captain and you start choosing the ship's direction...








